Part 1 – What is VAST & VPAID and Why is it Important for Video Advertising – MobileAds.com

What Is VAST & VPAID? The world of digital advertising is filledwith ad tech jargon like VAST & VPAID. If you want to run video ads, you will needto understand what they are. Serving advertisements into video playersis different than serving them into websites. This is why VAST was created. VAST is an acronym for Video Ad Serving […]

An Introduction to Mobile Programmatic Advertising with Paul Berney

hey everyone welcome to another stupid expert session my name is trevor erickson and we're here today with the co-founder of m cordis paul bernie Pallas over 14 years of experience in the mobile marketing industry and today he's going to talk to us about mobile programmatic advertising in the amazing way that computers decide what ads to […]