Dokyun Lee: How is Big Data Changing Social Media Marketing Strategies?

(music) I’m very interested in the economic impact of what I like to call unstructured data. For examples, texts and images in say e-commerce, social media settings and how does that impact how people purchase, how consumers behave online. (music) The paper offers a lot of insights in terms of what social media marketers can do and it […]

The Key to Media’s Hidden Codes – Ben Beaton

Translator: Ido Dekkers Reviewer: Emma Gon (Music) Every movie you’ve ever seen, every TV show, every magazine, every time you surf the Internet, you’re absorbing information, a bit like a sponge absorbs water. The words on the screen, the images, the colors, the sounds, the angle of the camera, every detail is designed to make you think, act […]

Why YouTube’s Fastest Growing Audience is on Television

What’s up guys, it’s Justin Kerby from Cave Social and today I want to talk to you a little bit about digital media on television. So lately we’ve been talking a lot about advertisers and consumers watching a lot of their content on mobile phones and on tablets, and while that is still a huge demographic and the […]

#AskGaryVee Episode 79: Pencils of Promise, Business Reviews & Television Advertising

– On this episode, I talk about negative reviews, that are anonymous, the but, and the climb. (energetic music) Hey everybody, this is Gary Vay-ner-chuk and this is episode 79 of The #AskGaryVee Show. Thanks for being on with me. Meerkat, what’s up? You know, I don’t have a whole lot to say actually. I really just don’t. […]

Why Bing Isn’t a Failure (& the Future of the Internet)

Here’s something you’ve never, ever heard before: “Hey, good question, you should Bing it” Okay, maybe once. But, except maybe as a punchline, nobody uses Bing. Microsoft has tried, and tried, and tried again, They redesigned the website, spent millions advertising a pun making Google look better, even paid people to use it. And yet, a decade later, […]

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