Google’s Project Ara, Information, Development & News

Google’s Project Ara, Information, Development & News

What’s going on there. My name’s Arnold, and welcome
to a somewhat delayed video. Today I’m going to be taking a
break down of Google’s Project Ara with all the
information and news to date with a fairly
detailed summary. So without further ado,
let’s jump right in. So project Ara is
Google’s approach to the first modular and
open hardware smartphone designed to last for the future. Now, the company
had been working on this project since
late 2012 within Motorola, and is one of the
things that they held on when selling
the company to Lenovo. So after the Phonebloks blocks
video went viral last year with almost 20
million views to date, Google officially announced
the project, worldwide really, and worked with David Hakkens
and many other partners to bring it to live. The final device,
or product, would be made up of many
individual parts created by a variety of
third party sources, with super easy upgrades,
repairs, replacements, and heavy customizations. Now, they have said there will
be no need for any sort of case on these devices,
but instead you will be able to pretty
much download or get customized skins to
match your personality for each individual module,
which as you can see on screen does look pretty fancy. So as I mentioned
before, the device will be summed up of several
modular components held together with an endoskeleton
with a permanent 3 newton magnet, sliding in and
out pieces with ease. At launch the skeletons
will be available in two various sizings, a 2×5
mini size and a 3×6 medium. However they will release
further ones in the future. These grids will hold it’s
own limited power supply. We can just swap out parts, such
as a battery, without actually needing to turn the device off,
which is a pretty smart move, and also very handy on the go. The custom modules
available will pretty much be almost unlimited. We’re swapping core
features, such as displays, physical keyboards,
processors, batteries, up to hundreds and thousands
of sensors, LED torches, and so much more. It’s pretty much unlimited
and uncapped really depending on what the
developers want to do. So who exactly can develop? Project Ara modules
can be developed by anyone and literally
everyone without requiring any form of licensing or fees. Google will be holding the
first developer’s conference on the project during
April 15th, and 16th, to hopefully allow developers
to get more of a hands on. Currently over
3,300 are attending, however Google have released
a fully, but sort of partly finished full MDK on their
website for the public. Google are hoping to maximize
the number of developers for Project Ara, much
like they’ve already done with the software side
of things with Android. They’re also working with
a company called 3D Systems to design and print 3D
modules for this device. Now, my personal
thought, I’m hoping this will lead to
online blueprints for the average consumer
to print up their own parts and customize skins at home
if they do just so happen to have a 3D printer. Honestly, if this is really
as future-proof and futuristic as they say I am hoping they
pushed the customization to the max. Also, with the
actual development you are unable to actually
make the skeleton itself, as Google are just going to be
the only official manufacturers of this, and no other
hardware or software really. But the modules itself
can be taken to the max. Next up, when it could launch. So the Google’s Advanced
Technology and Projects team hope to launch this device
by quarter one of 2015 working with many
partners on the way. Currently they are only
on the alpha, beta stage of this project and
have a pretty long way to go before it hits
the consumer’s hands. The company intend to sell
this basic standard kit at roughly $50 US dollars,
including the frame, display, battery, low end CPU,
and a Wi-Fi chip. At the moment we aren’t too
sure where this device will be available, whether it
be worldwide or specific countries, but we
have been received a couple of small hints. One of which is from
Phonebloks saying that they are hoping to
hit the mass markets, and also on the Google
Aura home page it does say that they’re hoping
to hit the bold 6 billion. Further more, on
April 15th, Google will be holding the online
livestream of the developer’s event straight from
California allowing viewers to ask questions and learn more
information on the product. Currently we aren’t too
sure what exactly they’re going to reveal tomorrow
and the day after, but I’m hoping it does bring
a lot more hype and a lot more hope to the plate. But what do you
think of Project Ara? And will it either
succeed or flop? Drop a comment below
with all your thoughts along with any criticism,
advice, and tips to improve. Also feel free to view some of
my other videos on the screen now, and subscribe for
more great content. Anyway, thanks so much
for tuning in, watching. I hope you’ve enjoyed, and
I’ll see you next time. Peace out.


11 thoughts on “Google’s Project Ara, Information, Development & News”

  • Sounds really great. But what will happed with parts that i will not use? Throw it into garbage? There will be much more electronic garbage when will prople be allowed to change parts of smartphone maybe..

  • This is just awesome, i can't wait to get one of these. I hope there will be enough components for it like flashlights and big batteries and really fast processors and screens. Or maybe even a videocard for graphically intensive games

  • Question:  How do you protect your modules from being removed by anyone with physical access to the device?

    I could see them being locked in, and requiring an passcode be entered to unlock them, but I didn't see an answer.

    It looks like a great device though – I love the modular design and concept and the fact that I can customize it.

  • Barry Plunkett says:

    I'm very interested in this project. I would like very much to own one. I would buy one today if it was possible.

  • This is really promising. One spec fits all phones makes too many compromises right now. Custom sensors will enable so many applications apart from mobile phones like POS, Hand held terminals, data loggers etc. 

  • Good as an educational tool or for enthusiasts but beyond that ,,,specially on the main stream commercial front I doubt it's value.A similar concept was tried by certain small companies-when PCs became popular-I do not expect a disimilar fate. Again it also goes against the principles of mass production, miniaturization and efficiency. I am not a tech or business guy but from medical field. 

  • Filmed by Fresh says:

    Great In-depth video and good pacing fitting all of this info in under 6 minutes. I wish project ara would come sooner than later I would def be interested in a modular phone.

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